Alert
January 15, 2020
US Marketers Who Use 2 or Fewer Agencies to Support Their Business Needs, 2015-2019 (% of respondents)
Description
Chart looks at marketers who are using 2 or less agencies to support their business needs. Longitudinal data ranges from 2015 to 2019.
Share
Chart Title
US Marketers Who Use 2 or Fewer Agencies to Support Their Business Needs, 2015-2019 (% of respondents)
Publication Date
January 15, 2020
Sources
Source information is only available to PRO subscribers.
Topics
Advertising Agencies
United States
Related Charts & Analysis
Article
WPP’s Epic Games partnership represents the opportunity the agency world sees in the metaverse
Report
Identity Resolution 2022
Audio
The Ad Platform: What advertisers need to know about affiliate marketing
Article
What you can learn from disruptive D2C brands
Article
Agencies feel the squeeze, even without the pandemic
Report
The Marketing and Advertising Agency Report 2021
Article
Advertising jobs have increased, but the outlook for agencies is still a bit bleak
Report
Ad Measurement and Revenue Attribution 2021
Report
US Digital Out-of-Home Ad Spending 2020
Article
US Agencies Face a Major Reckoning in the Wake of Coronavirus
Article
More US Agencies and Brand Marketers Are Putting Their Campaigns on Hold
Article
How Brands Streamline Their Agency Partnerships
Article
Verizon, Chobani and Trunk Club Execs on the Challenges and Successes of Operating In-House Agencies
Report
The Brand-Agency Relationship
Article
In-Housing Is About More Than Programmatic
Daily News
Article
Facebook and Instagram present a tale of two platforms
Article
Shifting patterns mean US adults are spending more time with media on entertainment devices
Article
How 3 brands stay relevant in a maturing media landscape
Audio
Reimagining Retail: Where D2C brands are headed and which 5 are most likely to endure
Article
As Google offers more personalized advertising, Apple suggests that in some cases, personalization ...
Article
Microsoft ‘nearly doubles’ salary budget to stave off resignations
Article
How much of US population listens to digital audio?
Article
Investment managers need in-house research to mitigate ratings flaws and tap $50T ESG boom
Article
Target and Walmart paint a challenging near-term picture
Article
Twitter sees gentle downward flight in US users but ad revenues rise
Article
Netflix ads could debut as soon as Q4
Article
How in-game advertisers can level up, according to gamers
Article
AR/VR headsets can't compete with smartphones
Article
Q&A: How Article sells the experience of furniture to an online customer
Article
Netflix is in the early stages of exploring livestreams
Latest Reports
Report
Worldwide Ad Spending 2022
Report
The Era of Uncertainty
Report
The Rise of ESG Investing
Report
Spotlight: US Bank Technology Spending
Report
US Crypto Payments
Report
Southeast Asia Digital Users Forecast 2022
Report
Canada Mobile Banking Emerging Features Benchmark 2022
Report
D2C Brands 2022
Report
Demographic Spotlight: Black Consumers 2022
Report
Spotlight: Reinvigorating the Voice of the Customer
Report
US Podcast Advertising 2022
Report
The Metaverse
Report
Latin America Retail Media Advertising 2022
Report
Branch Transformation
Report
The Rise of Digital Therapeutics
Popular on Insider Intelligence
Report
The Era of Uncertainty
Article
Facebook and Instagram present a tale of two platforms
Article
Shifting patterns mean US adults are spending more time with media on entertainment devices
Article
How 3 brands stay relevant in a maturing media landscape
Report
Worldwide Ad Spending 2022
Audio
Reimagining Retail: Where D2C brands are headed and which 5 are most likely to endure
Report
US Crypto Payments
Article
As Google offers more personalized advertising, Apple suggests that in some cases, personalization ...
Article
Microsoft ‘nearly doubles’ salary budget to stave off resignations
Article
How much of US population listens to digital audio?
Article
Investment managers need in-house research to mitigate ratings flaws and tap $50T ESG boom
Article
Target and Walmart paint a challenging near-term picture
Article
Twitter sees gentle downward flight in US users but ad revenues rise
Article
Netflix ads could debut as soon as Q4
Article
How in-game advertisers can level up, according to gamers
"Behind the Numbers" Podcast
Audio
Reimagining Retail: Where D2C brands are headed and which 5 are most likely to endure
Audio
The Daily: Wearable health tech, curbing digital pharmacies, and telehealth's slowdown
Audio
The Daily: How many people own crypto, Meta's ad revenues, and can DoorDash keep growing?
Audio
The Weekly Listen: Elon's Twitter plans, augmenting our reality, and connected fitness's future
Audio
The Daily: Setting Elon aside—how's Twitter doing, reshaping social media, and Snapchat's selfie ...
Audio
The Daily: What's behind Amazon's deceleration, Walmart+'s tactics, and how Target competes
Audio
The Daily: Spotify's subscriber engine, brands and gaming, and Pinterest's mixed signals
Audio
The Daily: Why Elon bought Twitter, changes we expect to see, and what's next for advertisers?
Audio
The Weekly Listen: How revolutionary will AR/VR be, how in-store shopping habits have changed, and ...
Audio
The Daily: The 3 legs of Meta's advertising stool—how sturdy are they?
Audio
The Daily: Meta's mixed Q1 bag, influencers as brand ambassadors, and is Reels Facebook's future?
Audio
The Daily: Is TikTok Affecting Google, the SVOD Bundle and Warner Bros. Discovery's Impact
Audio
The Daily: Is Snapchat Growing Fast Enough, Snapchat in the Metaverse and is BeReal the Next TikTok?
Audio
The Weekly Listen: Elon buys Twitter, keeping consumers' attention, and Meta's physical store
Audio
How big of a stumble was Netflix's Q1 and what to make of CNN+ already shutting down
Trending in United States
Report
The Era of Uncertainty
Article
Shifting patterns mean US adults are spending more time with media on entertainment devices
Article
Facebook and Instagram present a tale of two platforms
Article
How 3 brands stay relevant in a maturing media landscape
Report
US Crypto Payments
Report
Worldwide Ad Spending 2022
Audio
Reimagining Retail: Where D2C brands are headed and which 5 are most likely to endure
Article
As Google offers more personalized advertising, Apple suggests that in some cases, personalization ...
Article
How much of US population listens to digital audio?
Article
Twitter sees gentle downward flight in US users but ad revenues rise
Article
Netflix ads could debut as soon as Q4
Article
AR/VR headsets can't compete with smartphones
Report
The Rise of ESG Investing
Article
How in-game advertisers can level up, according to gamers
Article
Microsoft ‘nearly doubles’ salary budget to stave off resignations