Barriers to Managing Customer Identity In-House According to Senior- and Executive-Level Marketers Worldwide, by Region, Nov 2019 (% of respondents in each group)
Description
Senior and executive level marketers were asked their company's biggest hurdle to managing their customer identify in-house. Leading responses include privacy and regulations, technology platforms and education and skills.
Barriers to Managing Customer Identity In-House According to Senior- and Executive-Level Marketers Worldwide, by Region, Nov 2019 (% of respondents in each group)
Publication Date
January 15, 2020
Sources
Source information is only available to PRO subscribers.