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November 13, 2019

Mobile App Performance Metrics Worldwide: User Acquisition Costs and Post-Install Action Rates, by OS, Aug 2019


This chart shows key performance benchmarks for mobile apps globally, including cost per install, cost per register, cost per purchase, cost per in-app purchase and cost per app subscription, as well as engagement rates for purchase, in-app purchase and subscription. The results are broken out for ... Android vs. iOS.More