November 19, 2019

What Sources of Information Do US Millennial B2B Professionals Trust When Researching New Vendors? (% of respondents, Sep 2019)


The table shows how much millennial B2B decision-makers in the United States trust sources of information when researching new vendors/companies/products. Sources include colleagues, industry experts, consultants, conferences/trade shows, agency partners, vendor marketing materials, business ... media/news coverage, LinkedIn, blogs/product review forums, social media channels and social media influencers among others.More