October 14, 2019

Marketing Disciplines in Which Brand Marketers Worldwide Currently or Plan to Use a Marketing Technology Tool, July 2019 (% of respondents)


Brand marketers were asked which marketing areas they currently or plan to use a marketing technology tool. Responses include email, social media content marketing, CRM, analytics/measurement/insights, mobile, data management, advertising technology, commerce/lead gen/sales, SEO, tracking customers ... between channels, experience optimization, marketing automation and collaboration.More