October 22, 2019

How Do B2B Marketers in North America Feel About Content Marketing in Their Organization? (% of respondents, by company success level, July 2019)


B2B marketers in North America were asked if they agreed with select statements about their organization's content marketing. Statements include being viewed as a credible and trusted source, prioritizing delivering content where a person will see it, values creativity and craft in content ... production and provides customers with optimal experiences across the engagement journey. More