September 19, 2019

Which Metrics Do Marketers in Europe, the Middle East and Africa (EMEA) Use to Measure Mobile Marketing Effectiveness? (% of respondents, 2018 & 2019)

Description

This survey asked marketers in EMEA about the metrics they or their clients use to measure mobile marketing effectiveness. Responses included engagement metrics, behavioral metrics, audience delivery metrics among others.
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Chart Title

Which Metrics Do Marketers in Europe, the Middle East and Africa (EMEA) Use to Measure Mobile Marketing Effectiveness? (% of respondents, 2018 & 2019)

Publication Date

September 19, 2019

Sources

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