September 19, 2019

Biggest Barriers to the Growth of Mobile Marketing According to Marketers in Europe, the Middle East and Africa (EMEA), 2018 & 2019 (% of respondents)

Description

This survey asked marketers in Europe, the Middle East and Africa about the biggest barriers to mobile marketing and advertising in 2018 and 2019. Responses included metrics and measurement, ad fraud, budgets, ad blocking and data pricing, among others.