August 28, 2019

How Is Paid Digital Media Allocated Across Select Channels According to US CMOs? (% of respondents, Aug 2019)

Description

CMOs were asked how their organization allocated the paid digital media. Responses include paid search, paid display (includes programmatic), paid social, paid video (includes programmatic and full episode players), print, TV, radio and other.
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Chart Title

How Is Paid Digital Media Allocated Across Select Channels According to US CMOs? (% of respondents, Aug 2019)

Publication Date

August 28, 2019

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