August 19, 2019

Most Important vs. Most Challenging Content Marketing Metrics to Report On for Their Content Marketing Program According to B2B Marketing Leaders Worldwide, June 2019 (% of respondents)

Description

Data shows which content marketing metrics B2B marketing leaders worldwide view as the most important and the most challenging to report on. Responses include number of opportunities created, lead conversion rate, pipeline generation, number of clicks, number of MQLs and SQLs created, sales pipeline ... conversion rate and time on site. More
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Most Important vs. Most Challenging Content Marketing Metrics to Report On for Their Content Marketing Program According to B2B Marketing Leaders Worldwide, June 2019 (% of respondents)

Publication Date

August 19, 2019

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