July 2, 2019

What Are the Main Reasons Internet Users Worldwide Use Social Media? (% of respondents, Q4 2016 & Q1 2019)


This chart shows the primary reasons cited by internet users worldwide for using social media. Reasons listed include "watch/follow sports events," "promote/support charitable causes," "find funny/entertaining content," "research products to buy" and "fill up spare time," among others.