July 24, 2019

What Are the Barriers Companies Worldwide Face in Building Better Relationships with Consumers Over the Next 2-3 Years? (% of respondents, 2018 & 2019)

Description

CMOs were asked the barriers their organization face to building better relationships with consumers in the next 2-3 years. Leading responses include increasing levels of competition, consumers' intolerance for advertising, GDPR and information overload.
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What Are the Barriers Companies Worldwide Face in Building Better Relationships with Consumers Over the Next 2-3 Years? (% of respondents, 2018 & 2019)

Publication Date

July 24, 2019

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