June 11, 2019

Which Initiatives Do US B2B and B2C Companies Feel Would Have the Greatest Impact on Customer Retention? (% of respondents, Q1 2019)

Description

B2B and B2C companies were asked which initiatives have an impact on customer retention. Leading responses include faster response times and better-trained customer support, developing predictive models to forecast customer churn, refining the ideal customer profile/journey and segmenting customers ... based on lifetime value/account health.More
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Which Initiatives Do US B2B and B2C Companies Feel Would Have the Greatest Impact on Customer Retention? (% of respondents, Q1 2019)

Publication Date

June 11, 2019

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