May 16, 2019

How Much Do Mothers Say Their Children Influence Back-to-School Purchases? (% of respondents, by product category, May 2019)

Description

US moms of kids entering kindergarten-12th grade in the fall of 2019 were asked how much influence their children have over back to school purchases. The chart shows that mothers were asked about the following categories: clothing & footwear, groceries for packed lunches and school supplies.
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Chart Title

How Much Do Mothers Say Their Children Influence Back-to-School Purchases? (% of respondents, by product category, May 2019)

Publication Date

May 16, 2019

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