April 17, 2019

How Do US* B2B Marketers and Salespeople Educate and Engage Prospects? (% of respondents, Q4 2018)

Description

US B2B marketers and salespeople were asked which marketing tactics they use to educate and engage prospects. The chart shows responses included marketing collateral, product demos, company/product websites, case studies and customer references.
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Chart Title

How Do US* B2B Marketers and Salespeople Educate and Engage Prospects? (% of respondents, Q4 2018)

Publication Date

April 17, 2019

Sources

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