April 10, 2019

Which Aspects of Product Content Have Stopped US B2B Buyers From Making a Purchase? (% of respondents, Nov 2018)

Description

US B2B buyers were asked about things that were missing or lacking from product content that led them to not complete a purchase from a supplier. The chart shows that responses included lack of specific product details, incorrect product content and product details that were not personalized to ... their needs.More
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Chart Title

Which Aspects of Product Content Have Stopped US B2B Buyers From Making a Purchase? (% of respondents, Nov 2018)

Publication Date

April 10, 2019

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