February 19, 2019

How Do US Lead Buyers/Sellers Measure Lead Generation Campaign Performance? (% of respondents, Jan 2019)

Description

Cost per conversion is the leading metric for lead buyers and sellers used to measure lead generation campaign performance, followed by conversion rate, lead volume and lead cost.
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How Do US Lead Buyers/Sellers Measure Lead Generation Campaign Performance? (% of respondents, Jan 2019)

Publication Date

February 19, 2019

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