February 21, 2019

Share of Travel Industry Digital Ad Spend Worldwide by Format and Size* of Advertising Budget, Nov 2018 (% of total)

Description

Facebook and Instagram account for the largest share of travel digital ad spending worldwide. Paid search makes up the second largest share of global ad spending for travel marketers. Compared to small advertisers, large advertisers are spending more on mobile and less on Facebook and Instagram.
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Chart Title

Share of Travel Industry Digital Ad Spend Worldwide by Format and Size* of Advertising Budget, Nov 2018 (% of total)

Publication Date

February 21, 2019

Sources

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