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February 5, 2019

Which Product Categories Have US Digital Buyers Purchased Digitally in the Past Month? (% of respondents, by demographic, Feb 2019)

Description

The top categories shoppers are buying online are apparel and accessories, entertainment (books, videos, etc.), and beauty/health. Females are buying more apparel and accessories and beauty products online than males are.
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Chart Title

Which Product Categories Have US Digital Buyers Purchased Digitally in the Past Month? (% of respondents, by demographic, Feb 2019)

Publication Date

February 5, 2019

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