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March 16, 2018

US Real-Time Bidding (RTB) Digital Display Ad Spending, by Segment, 2016-2020 (billions, % change and % of total RTB digital display ad spending)

Description

The chart shows the open exchange vs. private marketplace real-time bidding (RTB) digital display ad spending in the US between 2016 to 2020.
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Chart Title

US Real-Time Bidding (RTB) Digital Display Ad Spending, by Segment, 2016-2020 (billions, % change and % of total RTB digital display ad spending)

Publication Date

March 16, 2018

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