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February 20, 2018

Current vs. Expected* Share of Marketing Budget Allocated to Mobile According to US B2B vs. B2C Marketing Executives, by Sector, Feb 2018 (% of total)

Description

According to US B2B and B2C marketing executives, shares of the marketing budget allocated to mobile are expected to surpass current levels in the next 3 years. In total, mobile budget shares will increase to nearly 15% from less than 10%.
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Current vs. Expected* Share of Marketing Budget Allocated to Mobile According to US B2B vs. B2C Marketing Executives, by Sector, Feb 2018 (% of total)

Publication Date

February 20, 2018

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