February 20, 2018

Current vs. Expected* Share of Marketing Budget Allocated to Marketing Analytics According to US Marketing Executives, by Industry, Feb 2018 (% of total)

Current vs. Expected* Share of Marketing Budget Allocated to Marketing Analytics According to US Marketing Executives, by Industry, Feb 2018 (% of total)

Description

US marketing professionals were asked about current and future allocation of budget to marking analytics. This chart breakout out the responses by marketers' industry, including CPG, consumer services, manufacturing, retail and tech among others.
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Chart Title

Current vs. Expected* Share of Marketing Budget Allocated to Marketing Analytics According to US Marketing Executives, by Industry, Feb 2018 (% of total)

Publication Date

February 20, 2018

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