February 12, 2018

Demographic Profile of US Instagram Users, 2018 (% of social network users in each group)

Description

Over 52% of social media users in the US had an Instagram account in 2018. The mobile photo-centric social media app is popular among social network users ages 18-34 and women. Over 56% of female social network users access the app via any device at least once per month.
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Chart Title

Demographic Profile of US Instagram Users, 2018 (% of social network users in each group)

Publication Date

February 12, 2018

Sources

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