eMarketer Webinars & Videos
eMarketer senior forecasting analyst Cindy Liu shares our US ecommerce estimates and explains why these numbers lag behind other markets worldwide. Watch Now.
eMarketer forecasting director Shelleen Shum discusses our numbers on internet usage in China and the closing gap between urban and rural populations. Watch now.
eMarketer's senior forecasting analyst Cindy Liu shares our retail spending numbers for the beginning of the year and the underlying factors behind the sluggish start. Watch now.
eMarketer forecasting director Shelleen Shum dives into our internet and mobile usage numbers in India and weighs in on the country's promising growth. Watch now.
eMarketer forecasting analyst Eric Haggstrom discusses our digital video upfront spending estimates and gives an update on the market for premium video inventory. Watch now.
eMarketer is pleased to moderate a Tech-Talk Tuesday presentation featuring Gurdeep Dhillon, head of global demand generation at Marketo. He’ll provide a foundation of what B2B marketers should focus on and how to support those initiatives.
In this Meet the Analyst Webinar, eMarketer principal analyst Yoram Wurmser discusses how location data and consumer attitudes toward its use have evolved over the past year.
eMarketer is pleased to moderate a Tech-Talk presentation featuring Mahmoud Arram, co-founder and CTO at Bluecore and William Bonnell, Customer Engineering Manager at Google. While there are many factors that contribute, Mahmoud and William will discuss the heart of the issue: The CMO-CIO relationship and whether or not they are able to create true synergy between their respective organizations.
eMarketer moderates a Tech-Talk Tuesday presentation featuring Haylee Adkins, vice president of strategy and customer success at Drawbridge. Haylee will discuss the successful approaches brands are taking today to adopt and execute a multi-resolution approach to targeting and attribution.
eMarketer forecasting analyst Eric Haggstrom tees up our latest US TV time spent numbers and breaks down key demographic trends. Watch now.
eMarketer junior forecasting analyst Nazmul Islam shares our new numbers on internet usage among seniors in Canada and the factors contributing to our higher estimates. Watch now.
eMarketer is pleased to moderate a Tech-Talk Webinar presentation featuring Steven Lin, senior manager of digital marketing at NRG, and Aditya Ghule, senior product marketing manager at Adobe Experience Manager. They will discuss many of these obstacles, such as lack of content-author friendly tools to speed content creation and updates, as well as inability to easily execute content personalization and optimization.
eMarketer senior forecasting analyst Oscar Orozco digs into our numbers for video viewers in China and stacks them up against other countries, including the US. Watch now.
eMarketer senior forecasting analyst Oscar Orozco tees up our time spent numbers with traditional TV in the UK and stacks them up against video. Watch now.
eMarketer forecasting analyst Eric Haggstrom stacks up our digital upfront spending numbers against the total video landscape, and explores four key market trends. Watch now.
On-Demand, Tech-Talk Webinar: Decisioning - Marketing's Game Changer - Six Steps to 1:1 Personalisation May 17
eMarketer is pleased to moderate a Tech-Talk Tuesday presentation for our EMEA audience featuring Paul Murrell, Director of Strategic Partnerships at Boxever. Paul will share the steps needed to unleash decisioning and 1:1 personalisation in your organisation.
eMarketer senior forecasting analyst Oscar Orozco compares our time spent numbers on messaging and social network apps, and shares what activity is the likely influencer for growth. Watch now.
eMarketer senior forecasting analyst Oscar Orozco shares our latest time spent numbers for tablets and why once-popular tablet activities like video viewing and shopping are becoming preferred elsewhere. Watch now.
eMarketer forecasting analyst Eric Haggstrom considers our latest upfront TV and video ad spending numbers and explores why these ad buys are outpacing overall TV spending. Watch now.
eMarketer senior forecasting director Monica Peart breaks out our latest US time spent numbers for connected devices, an update from our previous outlook. Watch now.