Podcast: There’s Something About Mary Meeker (Part 1) Jun 19
It’s that time of year again. Kleiner Perkins partner Mary Meeker has released her highly anticipated Internet Trends report—a 333-slide overview of the past, present and future of the digital ecosystem. In the first of two consecutive podcast episodes on this topic, eMarketer principal analysts Yory Wurmser, Mark Dolliver and Debra Aho Williamson analyze the mobile, demographics and social media angles of Meeker’s report.
Google's redesigned version of Google Shopping brings its online marketplace center stage. But will the new platform—which merges Google Shopping with the company’s existing retail marketplace, Google Express—be able to compete with the likes of Walmart, eBay and Amazon?
In the second of our two-part episode on venture capitalist Mary Meeker’s Internet Trends report, eMarketer principal analysts Andrew Lipsman, Nicole Perrin and Victoria Petrock and vice president of multimedia Paul Verna cover topics including retail, advertising, video and emerging trends.
eMarketer senior forecasting analyst Cindy Liu breaks out our digital ad spend numbers for the retail sector, including mobile and search, where growth did better than the overall average. Watch now.
High quality demographic data? We've got that.
Start your day with info you can trust and data you can use.
Social commerce has had its ups and downs, but thanks to increased discovery and brand involvement, it has begun to materialize.
Verizon, Chobani and Trunk Club Execs on the Challenges and Successes of Operating In-House Agencies Jun 18
The term “in-house agency” can mean many different things. It could mean a brand is expanding its internal operations to include in-house creative and media teams. Or it could involve a company that is expanding its partnerships to include consultancies and tech vendors that help set up and staff those in-house agencies. There is no one-size-fits-all approach to how the modern advertising ecosystem operates.
eMarketer junior forecasting analyst Nazmul Islam shares our usage numbers for US smartphone dating apps and doesn't dance around the reasons for a slowdown in growth. Watch now.