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The Ad Platform: What Apple's latest privacy updates mean for marketers June 30

At this year's Worldwide Developer Conference (WWDC), Apple announced several new privacy-protecting updates, including Hide My Email. Alex Cone, vice president, privacy and data protection at trade organization IAB Tech Lab, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss what Hide My Email will do, some of Apple's other recent changes, and whether the big tech platforms are more concerned about data protection than about privacy per se.

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The growth of investment robo-advisors—algorithm-based account services—spiked last year across the US, the UK, and Canada as investors, especially those belonging to younger populations, took advantage of investment opportunities during the pandemic. For instance, independent robo-advisors Wealthfront and Betterment both reported double-digit increases in account openings during the pandemic.

The fintech’s $100 million round shows growing confidence in the crypto sector, as regulations and new use cases increase and make solutions like Chainalysis’ more valuable.

NTWRK pushes live shopping in the US: The livestream-centric mobile marketplace is competing with giants like Amazon and Facebook as US companies emulate China and struggle to succeed in the fledgeling livestreaming ecommerce space.

Consumers are still paying bills digitally more often than before the pandemic, extending a valuable volume opportunity for issuers, card networks, and digital wallets.

Rather than risking the high up-front fees of a campaign, affiliate channels can serve as a low-risk means of testing influencers for marketing partnerships.

The FTC’s lawsuit was deemed “legally insufficient” because it failed to provide concrete details on what a social media network was, or how dominant Facebook’s market share is or was in the past.

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The UK regulator banned the crypto exchange from carrying out regulated activities, a warning to other crypto firms to tighten up compliance or risk missing out on surging consumer interest.