Apple embarks on push to bring more iPhone users into its payments business September 23

The tech giant hopes digital COVID-19 vaccine cards, dynamic CVVs, and expanded acceptance will bring skeptical iPhone owners into its payments ecosystem.

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The UK neobank giant is rolling out stock trading in the US in hopes of capturing the retail trading boom, but existing digital brokers have already scooped up the lion’s share.

While commission-free trading isn’t unique, bundling it with crypto and savings features will increase the time the UK-based neobank’s US customers spend with it.

On today's episode, we discuss where augmented reality (AR) lands on the gimmick to utility scale, what AR looks like beyond fashion and beauty, and what the Carolina Panthers' new mixed-reality mascot might mean for marketers. We then talk about what authentic social commerce really means, why Stories never worked out for LinkedIn, and what we expect the reaction to Twitter's Super Follows will be. Tune in to the discussion with eMarketer senior analyst at Insider Intelligence Jasmine Enberg.

Twitch’s deal with the National Music Publishers’ Association must be the first of many: The platform will need to ink deals that actually let streamers use copyrighted music in order to fend off competitors and support its growing music community.

The raise signals a push toward further expansion to fuel platform growth due to the competitive threat of incumbents encroaching on startup turf.

On today's episode, we discuss how the delta variant has affected people's comfort levels doing various activities, what customers want retailers to do in response, and what Americans aren't willing to give up. We then talk about the COVID consumer trend most likely to stick, how brands advertise during tragedy, and what the short- (and long-) term future of events might be. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Jeremy Goldman.

The payment giant’s app overhaul could set it up for substantial cross-promotion possibilities, which can grow payment volume and create a more loyal user base.