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It’s the Most Wonderful Time of the Year … for Online Retailers Dec 5

eMarketer principal analyst Andrew Lipsman discusses the Thanksgiving holiday shopping weekend. He also talks about whether Americans are cutting back on spending to prepare for a recession, what beauty brand shoppers value most and why D2Cs are looking more like traditional brands.

As internet users in China become highly fluent in short-form content creation, "vlogging"—which has not been as popular in the country like it is in the US—seems like a logical next step. And indeed, new research shows that vlogs (video blogs) are on the rise in China. Video platforms like the Tencent- and Alibaba-backed Bilibili are now capitalizing on this type of creator-driven content.

eMarketer junior forecasting analyst Nazmul Islam explores our usage numbers for subscription OTT and the impact of increased mobile adoption and streaming services in India.

eMarketer is pleased to moderate a Tech-Talk Webinar presentation featuring Michael Brenner, CEO of Marketing Insider Group and close partner of Marketo, an Adobe company. He will share how the future of marketing is about activating the talent and expertise of your entire organization.

eMarketer vice president of content studio Paul Verna discusses how another Disney is being created. He then talks about why Facebook is helping users take their photos and videos with them, why emotionless TV ads aren't thinking long term and why there was a flurry of political ads on Facebook over Thanksgiving weekend.

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eMarketer global director of public relations Douglas Clark breaks down our usage figures for Facebook Messenger and WhatsApp worldwide.

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In response to changing consumer behavior, mobile payment platforms around the world are innovating quicker than their traditional bank counterparts. Latin America is no exception; it is home to Argentina-based Mercado Pago, a major player in the global adoption of cashless transactions.

After not seeing enough healthy pet food products in the market, Jonathan Regev and Brett Podolsky, co-founders of The Farmer’s Dog, set out to shake up the pet food industry with healthier homemade food designed specifically for different breeds, ages and sensitivities. We recently spoke with Regev, CEO of The Farmer's Dog, about the company’s current customer acquisition strategy and the role trial discounts play in acquiring new customers.