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Mobile Commerce Trends

July 24, 2014 | Retail & Ecommerce
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  • eMarketer Retail Weekly Newsletter
    Latest articles and interviews covering retailer performance and consumer spending. Also includes Retail FYI.

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The webinar addresses these key questions:

  • What products are consumers buying on smartphones and tablets?
  • Where are the most sales made—apps vs. mobile websites?
  • What role do mobile coupons play in driving mcommerce sales?
  • How are leading retailers converting mobile shoppers into buyers?

Cathy Boyle covers trends in mobile marketing, usage, content, devices and commerce. She has more than 20 years of experience delivering brand messages to domestic and international audiences across multiple media platforms.

Thanks to Citrix Online for providing the webinar platform.

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