Marketing Technology 2017—It's More Than Just the Stack - eMarketer
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Marketing Technology 2017—It's More Than Just the Stack

March 2, 2017 | Marketing Technology
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  • The current state of marketing tech adoption and the most common tools being used
  • Why the best-of-breed tech stack has won out
  • What marketers are trying to get from their tech usage
  • How marketing technology can support overall digital transformation at brands

Nicole Perrin covers marketing and advertising for eMarketer. She writes on topics including marketing technology, customer experience, ad blocking and digital storytelling.

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