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Daily briefing on digital marketing and media trends. Data-driven and timely, a must read for digital decision makers who need to keep up with the shifting media and marketing landscape. Articles, interviews and industry updates along with eMarketer signature charts. Also includes eMarketer FYI – partner webinar announcements, whitepaper offers, best practices guides and research briefs.
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Lauren Fisher covers digital marketing and advertising technology for eMarketer. She writes on topics including programmatic advertising, advertising fraud, measurement and identity and cross-screen advertising.
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