Loyalty Marketing—Creating Stickiness in a Mobile World - eMarketer
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Loyalty Marketing—Creating Stickiness in a Mobile World

January 28, 2016 | Retail & Ecommerce
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The webinar addresses these key questions:

  • What consumers want from loyalty programs
  • What marketers can do to increase consumer loyalty
  • How personalization can contribute to loyalty
  • How mobile has changed loyalty marketing

Yory Wurmser covers digital media and marketing in the retail industry for eMarketer. He writes on a wide range of topics affecting retailers, such as omnichannel marketing, Big Data and loyalty, and mobile advertising.

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