Eight Trends to Watch for Social Marketing 2015 - eMarketer
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Eight Trends to Watch for Social Marketing 2015

October 23, 2014 | Social Media
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In this webinar, you will learn:

  • How marketers are budgeting and organizing for paid vs. organic social marketing
  • Why mobile is critical and how video fits in
  • How real-time marketing is evolving and what this means for marketers
  • Why Facebook-first won’t always be the right strategy

Debra Aho Williamson is eMarketer's principal analyst focusing on social media marketing and real-time marketing. Since 2007, she has written more than three dozen reports about how marketers, media and consumers are engaging with social media. Debra is quoted for her analysis in the business press and speaks regularly at major digital marketing events.

Thanks to Citrix Online for providing the webinar platform.

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