20 charts are included in the full report:
US Holiday Shopping Preview 2018: Reviewing 2017, with an Eye Toward This Season
US Retail and Retail Ecommerce* Holiday Season Sales Growth, 2011-2018 (% change)
Consumer Confidence Drives Strong Holiday Season
US Retail and Retail Ecommerce* Holiday Season Sales Growth, 2011-2018 (% change)
Total Retail Had Broad-Based Growth
US Holiday Season Retail Sales Growth, by Product Category, Nov-Dec 2017 (% change vs. prior year)
US Retail Sales, 2017-2022 (trillions and % change)
US Retail Sales, Q1 2017-Q4 2018 (trillions and % change vs. same quarter of prior year)
US Retail Sales Metric Growth, July-Dec 2017 (% change vs. same period of prior year)
US Holiday Season* Retail Ecommerce Sales Growth, by Retailer, 2017 (% change vs. same period of prior year)
Ecommerce Continues to Surpass Expectations
US Retail Ecommerce Holiday Season Sales, 2014-2018
US Retail Ecommerce Sales, Q1 2017-Q4 2018 (billions and % change vs. same quarter of prior year)
US Retail Ecommerce Sales, 2017-2022 (billions, % change and % of total retail sales)
US Holiday Season* Retail Ecommerce Site Visit Share, by Referral Channel, 2017 (% of total)
Apps that US Digital Shoppers Access During a Digital Shopping Session, Dec 2017 (% of respondents)
Mcommerce Is a Key Component of Ecommerce Growth
US Retail Ecommerce Sales, Desktop vs. Mobile*, Q1 2012-Q4 2017 (billions and % change vs. same period of prior year)
Share of Desktop vs. Mobile US Holiday* Ad Purchase Conversions, by Shopping Day, 2016 & 2017 (% of total)
Desktop vs. Mobile Share of US Holiday Season* Retail Ecommerce Sales, by Product Category, 2016 & 2017 (% of total)
US Retail Mcommerce Sales, 2017-2022
US Smartphone Retail Mcommerce Sales, 2017-2022 (billions, % change and % of total retail mcommerce sales)
Holiday 2017: Evolutionary, Not Revolutionary
Percent of Holiday Shopping that US Internet Users Have Already Completed, Nov 2017 (% of respondents)
US Holiday Season Retail Ecommerce Sales, by Shopping Day, 2017 (billions and % change vs. prior year)
US Holiday Season Retail Ecommerce Sales, by Shopping Period, 2016 & 2017 (billions and % change)
US Holiday Season Retail Ecommerce vs. Total Retail Sales Growth, by Holiday Season Week, 2017 (% change vs. same period of prior year)