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Published: August 31, 2016
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Consumers in the UK are among the most digitally adept in the world. However, some are naturally more engaged than others. As technology becomes a central player in the majority of people’s day-to-day lives, how keenly it’s adopted and for what purposes plays out differently across demographic groups.
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Share of Time Spent Online Among UK Internet Users, by Demographic and Device, April 2016 (% of total)
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