181 charts are included in the full report:
Global Mobile Landscape 2016: A Country-by-Country Look at Mobile Phone and Smartphone Usage
Mobile Phone Users and Penetration Worldwide, 2015-2020 (billions, % of population and % change)
Mobile Usage: A Worldwide Overview
Smartphone User Penetration Worldwide, by Region, 2015-2020 (% of mobile phone users)
Smartphone Users Worldwide, by Region, 2015-2020
Smartphone Sales Worldwide, by Country/Region, 2015 & 2016
Smartphone Sales Worldwide, by Brand, Q2 2015 & Q2 2016 (millions of units and % of total)
Smartphone Sales Worldwide, by OS, Q2 2015 & Q2 2016 (millions of units and % of total)
4G Mobile Connections and Penetration Worldwide, by Region, 2015 & 2020
4G LTE Mobile Connections and Penetration Worldwide, 2016-2020 (billions and % of total mobile connections)
Asia-Pacific
Smartphone User Penetration in Asia-Pacific, by Country, 2015-2020 (% of mobile phone users)
Smartphone Users in Select Countries in Asia-Pacific Who Access the Internet via Smartphone, by Frequency, May 2016 (% of respondents)
4G Penetration in Select Countries in Asia-Pacific, 2015 & 2020 (% of mobile connections)
Australia
Smartphone Owner Penetration in Australia, Q1 2013-Q1 2016 (% of population)
Smartphone Owner Penetration in Australia, by Age, April 2016 (% of internet users in each group)
Smartphone Sales Share in Australia, by OS, June 2012-June 2016 (% of total)
Demographic Profile of Smartphone Users in Australia, by Brand, Q2 2016 (% of total)
Mobile Phone Connection Share in Australia, by Service Provider, March 2016 (% of total)
China
Smartphone Shipments in China, Q2 2015 & Q2 2016 (millions of units and % change)
Top 5 Smartphone Brands in China, Ranked by Shipments, Q2 2015 & Q2 2016 (millions, % of total and % change)
Smartphone Sales Share in China, by OS, Dec 2012-June 2016 (% of total)
3G vs. 4G LTE Mobile Phone Connections in China, 2015 & 2016* (millions)
4G LTE vs. Total Mobile Connections in China, by Service Provider, July 2016 (millions and % of total)
India
Mobile Handset Shipments in India, by Type, 2013-2016 (millions)
Smartphone Shipment Share in India, by Brand, Q2 2016 (% of total)
Smartphone Shipments in India, by OS, Q2 2015 & Q2 2016 (millions and % of total)
Mobile Service Provider Subscriber Share in India, June 2016 (% of total)
4G-Enabled Smartphone Shipment in India, 2016 (% of total)
Indonesia
Types of Mobile Phones Owned by Mobile Phone Owners in Indonesia, Nov 2015 (% of respondents)
Mobile Phone Access Among Consumers in Indonesia, by Demographic, Nov 2015 (% of respondents)
Smartphone Shipment Share in Indonesia, by Brand, Q2 2016 (% of total)
Smartphone Brands Ever Used by Smartphone Users in Indonesia, June 2016 (% of respondents)
4G Usage Among Mobile Internet Users in Indonesia, Dec 2015 (% of respondents)
Leading Mobile Service Providers Among Mobile Phone Owners in Indonesia, Nov 2015 (% of respondents)
Japan
Mobile Phone Ownership Among Internet Users in Japan, by Type, April 2016 (% of respondents)
Feature Phone vs. Smartphone Shipments in Japan, 2014 & 2015 (millions of units and % change)
Smartphone User Share in Japan, by Brand/Model, April 2016 (% of respondents)
Smartphone Sales Share in Japan, by OS, Dec 2012-June 2016 (% of total)
Demographic Profile of Smartphone Users in Japan, by OS, Q2 2016 (% of total)
Smartphone User Share in Japan, by Service Provider, Dec 2015 (% of respondents)
Malaysia
Mobile Phone Connections and Penetration in Malaysia, Q1 2014-Q1 2016 (millions and % of population)
Smartphone Market Share in Malaysia, by Brand, H1 2015 (% of total)
Demographic Profile of Mobile Internet Users in Malaysia, Q1 2016 (% of total)
Mobile Internet Usage Among Mobile Internet Users in Select Countries in Southeast Asia, by Access Technology and Location, Aug 2015 (% of respondents)
Philippines
Smartphone Shipments in the Philippines, Q1 2015 & Q1 2016 (millions and % change)
Smartphone Shipment Share in the Philippines, by Brand Origin, 2014 & 2015 (% of total)
4G Penetration in Select Countries in Asia-Pacific, 2015 & 2020 (% of mobile connections)
Singapore
Mobile Connections in Singapore, by Type, May 2016 (millions and % of total)
Smartphone User Penetration in Singapore, 2014-2016 (% of population)
Leading OS Used by Smartphone Users in Singapore, June 2016 (% of respondents)
Demographic Profile of Smartphone Users in Singapore, by OS, Q2 2016 (% of total)
4G Network Coverage* in Singapore, by Service Provider, Q1 2016 (% of total)
South Korea
Mobile Phone Connections in South Korea, by Service Provider and Type, Dec 2015 & June 2016 (millions)
Consumers in South Korea Who Use a Mobile Phone, Oct 2015 (% of respondents in each group)
Demographic Profile of Smartphone Users in South Korea, by Brand, July 2016 (% of respondents)
Mobile Data and Device Metrics in South Korea, 2015 & 2020
Thailand
Prepaid vs. Postpaid Mobile Subscription Penetration in Thailand, 2011-2016 (% of population)
Consumers in Thailand Who Use a Mobile Phone, by Geographic Locale, March 2015 (% of respondents in each group)
Number of Smartphones Owned by Internet Users in Thailand, by Age, Oct 2015 (% of respondents)
Usage and Awareness of Select Smartphone Brands Among Smartphone Users in Thailand, Oct 2015 (% of respondents)
Mobile Subscription Share in Thailand, by Service Provider, Q3 2015 (% of total)
Vietnam
Mobile Connections in Vietnam, by Access Technology, Dec 2013-June 2016 (millions)
Leading Mobile Phone Operating Systems Among Smartphone/Tablet Users in Vietnam, Oct 2015 (% of respondents)
Mobile Service Providers Ever Used by Internet Users in Vietnam, Jan 2016 (% of respondents)
Europe
Smartphone User Penetration in Western Europe, by Country, 2015-2020 (% of mobile phone users)
4G LTE Connections in Western vs. Central & Eastern Europe, 2020 (% of total mobile connections)
Belgium
Postpaid vs. Prepaid Mobile Connections in Belgium, 2011-2015 (millions)
Smartphone User Penetration in Belgium, 2014-2016 (% of population)
Smartphone User Penetration in Belgium, by Age, 2015 (% of internet users in each group)
Mobile Internet Traffic Share in Belgium, by Brand and Device, Q2 2016 (% of total)
4G LTE Mobile Connection Share in Belgium, 2014 & 2015 (% of total)
Mobile Connection Share in Belgium, by Service Provider, 2011 & 2015 (% of total)
Denmark
Smartphone Owner Penetration in Denmark, 2011-2016 (% of internet users)
Mobile Internet Traffic Share in Denmark, by Brand and Device, Q2 2016 (% of total)
Mobile Broadband Subscriptions in Denmark, by Type, 2015 (thousands)
Mobile Phone Subscription Share in Denmark, by Service Provider, 2014 & 2015 (% of total)
Finland
Smartphone Owner Penetration in Finland, 2012-2016 (% of internet users)
Share of Mobile Phones in Use in Finland, by Brand, Sep 2015 (% of total)
4G LTE-Capable Mobile Phone Share in Finland, Sep 2015 (% of total mobile phones in use)
Mobile Phone Subscription Share in Finland, by Service Provider, 2015 (% of total)
France
Smartphone User Penetration in France, Q3 2013-Q1 2016 (% of internet users)
Internet Users in France Who Own a Smartphone, by Demographic, Feb 2016 (% of respondents in each group)
Smartphone User Share in France, by OS, April 2016 (% of total)
Smartphone Sales Share in France, by OS, June 2012-June 2016 (% of total)
4G Smartphone Users in France, Q1 2015 & Q1 2016 (millions, % change vs. same period of prior year and % of total mobile connections)
Mobile Connection Share in France, by Service Provider, Q1 2016 (% of total)
Germany
Consumers in Germany Who Use a Smartphone, by Age, May 2016 (% of respondents in each group)
Smartphone Sales in Germany, 2014-2016
Smartphone Sales Share in Germany, by OS, June 2012-June 2016 (% of total)
Mobile Data and Device Metrics in Germany, 2015 & 2020
Italy
Smartphone Owner Penetration in the EU-5, April 2016 (% of mobile phone owners)
Smartphone User Share in Italy, by Brand, May 2016 (% of total)
Smartphone Sales Share in Italy, by OS, June 2012-June 2016 (% of total)
Internet Users in Italy, by Device, June 2016 (millions and % of population)
Mobile Data and Device Metrics in Italy, 2015 & 2020
4G Smartphone Network Performance Benchmarks in Italy, by Service Provider, Q1 2016
Netherlands
Smartphone User Penetration in the Netherlands, 2014-2016 (% of population)
Smartphone Internet Users in the Netherlands, April 2014, April 2015 & April 2016 (% of population)
Top 10 Smartphone Brands/Models in the Netherlands, Ranked by User Share, 2015 & 2016 (% of total)
Mobile Data Usage Share in the Netherlands, by Access Technology, Q2 2015-Q1 2016 (% of total)
Norway
Demographic Profile of Smartphone Users in Norway, 2015 (% of mobile phone users in each group)
Internet Session Share in Norway, by OS, March 2016 (% of total)
Mobile Phone Subscription Share in Norway, by Service Provider, 2015 (% of total)
Russia
Mobile Phone Sales in Russia, by Type, 2009-2015 (millions of units)
Smartphone Sales Share in Russia, by OS, H1 2016 (% of total)
LTE Smartphone Sales in Russia, H1 2015 & H1 2016 (millions of units and % change)
Mobile Data and Device Metrics in Russia, 2015 & 2020
Mobile Phone Connection Share in Russia, by Service Provider, Q2 2016 (% of total)
Spain
Mobile Connections in Spain, by Payment Plan, Q1 2015-Q1 2016 (millions)
Smartphone Owner Share in Spain, by OS, Q4 2015 (% of respondents)
Share of Time Spent Online Among US Internet Users, by Age and Platform, June 2016 (% of total in each group)
Smartphone Owner Share in Spain, by Connection Type, Dec 2015 (% of total)
Mobile Connection Share in Spain, by Service Provider, May 2016 (% of total)
Sweden
Demographic Profile of Smartphone Users in Sweden, 2015 (% of population in each group)
Mobile Phone Owner Share in Sweden, by Brand, Sep 2015 (% of total)
Mobile Phone Subscription Share in Sweden, by Service Provider, 2014 & 2015 (% of total)
Mobile Connections in Sweden, by Type, 2014 & 2015 (millions and % change)
United Kingdom
UK Consumers Who Own a Smartphone, 2011-2016 (% of respondents)
Smartphone Sales Share in Great Britain, by Brand, July 2015 & July 2016 (% of total)
Smartphone Sales Share in Great Britain, by OS, June 2012-June 2016 (% of total)
UK Consumers Who Use 4G LTE Mobile Services, by Demographic, Feb 2015 & Feb 2016 (% of respondents in each group)
UK 4G Smartphone Network Performance Benchmarks, by Service Provider, Jan 2016
Latin America
Mobile Phone User Penetration in Latin America, by Country, 2015-2020 (% of population)
Mobile Phone User Share in Select Countries in Latin America, by Connection Type, 2015 (% of total)
Smartphone User Penetration in Latin America, by Country, 2015-2020 (% of mobile phone users)
Smartphone Shipments in Latin America, by Country/Region, 2016-2020 (millions)
4G LTE and Total Mobile Connections in Latin America, 2016-2020 (millions and % of total mobile connections)
Argentina
Mobile Phone User and Connection Penetration in Argentina, 2006-2015 (% of population)
Smartphone Connections in Argentina, 2011-2020 (millions and % change)
Share of Smartphones in Use in Argentina, by Brand and OS, Oct 2015 (% of total)
Active Mobile Connections in Argentina that Are In Use vs. Not In Use, by Device/Access Technology, Dec 2015 (% of total)
Mobile Data and Device Metrics in Argentina, 2015 & 2020
4G Smartphone Network Performance Benchmarks in Argentina, by Service Provider, Q1 2016
Brazil
Mobile Phone User Share in Brazil, by Age and Device Type, Sep 2015 (% of total)
Smartphone Owner Share in Brazil, by OS, April 2016 (% of respondents)
Smartphone Shipments in Brazil, 2013-2016 (millions and % change)
Mobile Broadband Connections in Brazil, 3G vs. 4G, Q2 2016 (millions)
Mobile Connections in Brazil, by Service Provider, Q1 2015 & Q1 2016 (thousands and % of total)
Chile
Mobile Phone Connections in Chile, 2010-March 2016 (millions, % change and % of population)
Smartphone Users in Chile, by Access Technology, 2013-June 2016 (millions, % of population and % change)
Smartphone Shipment Share in Chile, by Brand, Q4 2014 & Q4 2015 (% of total)
Mobile Page View Share in Chile, by OS, Feb 2016 (% of total)
LTE Subscriptions in Chile, 2016-2020 (millions and % change)
Colombia
Mobile Connections in Colombia, Q4 2010-Q1 2016 (millions, % change and % of population)
Smartphones in Use in Colombia, by Connection Type, 2015 & 2020 (millions)
Urban Mobile Phone Users in Colombia Who Own/Have Access to a Smartphone, by Demographic, June 2015 (% of respondents in each group)
Share of Smartphones in Use in Colombia, by Brand and OS, Sep 2015 (% of total)
Mobile Connection Share in Colombia, by Service Provider, Q1 2016 (% of total)
Mexico
Mobile Connections and Penetration in Mexico, 2012-Q1 2016 (millions, % of population and % of change)
Smartphone User Share in Mexico, by Brand, Q4 2015 (% of total)
Mobile Phone Page View Share in Mexico, by OS, Feb 2016 (% of total)
Mobile Phone Subscription Share in Mexico, by Service Provider, Q2 2016 (millions and % of total)
Mobile Connection Share in Mexico, by Type, 2012-Q1 2016 (% of total mobile connections)
Peru
Mobile Connections in Peru, 2007-March 2016 (millions and % change)
Mobile Connections in Peru, by Access Technology, 2014 & 2020 (millions)
Smartphone Ownership Share Among Smartphone Owners in Urban Peru*, by Brand, May 2015 (% of respondents)
Mobile Phone Page View Share in Peru, by OS, Feb 2016 (% of total)
Mobile Phone Internet Users in Peru, by Carrier, Q1 2014-Q4 2015 (millions)
4G Smartphone Network Performance Benchmarks in Peru, by Service Provider, Q1 2016
Middle East and Africa
Mobile Phone User Penetration in the Middle East & Africa, by Country, 2015-2020 (% of population)
Consumers in Sub-Saharan Africa Who Have Mobile Access, by Country, 2015 (% of population)
Consumers in Select Countries in North Africa Who Have Mobile Access, 2015 (% of population)
Smartphone Connection Penetration in the Middle East & North Africa, by Country, Q2 2015 (% of total mobile connections)
Mobile Internet Traffic Share in the Middle East & North Africa*, by Brand, Q3 2016 (% of total)
Top 5 Mobile Phone Brands in the Middle East & Africa, Ranked by Shipment Share, Q1 2016 (% of total)
Egypt
Mobile Connections and Penetration in Egypt, Q1 2015, Q4 2015 & Q1 2016 (millions and % of population)
Saudi Arabia
Mobile Connections in Saudi Arabia, 2010-Q2 2016 (millions)
South Africa
Smartphone Shipment Share in South Africa, by Brand, 2015 (% of total)
United Arab Emirates
Leading Mobile Phone Models in the United Arab Emirates, Q1 2016 (% of total)
Leading Mobile Phone Brands in the United Arab Emirates, Q1 2016 (% of total)
North America
Mobile Phone Users and Penetration in North America, by Country, 2015-2020
Top 5 Worldwide and Regional Smartphone Brands, Ranked by Shipment Share, Q2 2016 (% of total)
Canada
Smartphone Owner Penetration in Canada, 2014-2016 (% of internet users)
Smartphone vs. Feature Phone User Share in Canada, by Brand, June 2016 (% of total)
Smartphone Owner Share in Canada, by OS, 2014-2016 (% of respondents)
Mobile Data and Device Metrics in Canada, 2015 & 2020
Mobile Connections in Canada, by Service Provider, Q1 & Q2 2016 (thousands and % of total)
United States
US Smartphone User Penetration, 2009-2016 (% of population)
Leading Smartphone Brands, Ranked by US Smartphone User Share, Sep 2012-June 2016 (% of total)
US iPhone Purchasers, by Demographic, Jan 2014-March 2016 (% of respondents)
US Smartphone Sales Share, by OS, June 2012-June 2016 (% of total)
US Mobile Data and Device Metrics, 2015 & 2020
Customer Metrics for the Top 5* US Mobile Service Providers, Q2 2016 (millions)