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CEO, Lazada Singapore
In 2016, Alibaba made waves by acquiring a controlling stake in Southeast Asia-focused ecommerce company Lazada Group. Lazada Singapore was among the properties acquired in the deal. eMarketer spoke with Lazada Singapore CEO Alexis Lanternier to find out how the company is leveraging its relationship with its new owner, and how it addresses some of the unique aspects of the city-state’s market.
eMarketer: Is there anything that makes the Singapore market unique—in the services people demand or the way people shop—that distinguishes Lazada’s operations there?
Alexis Lanternier: Singapore does not face the same logistical issues the other countries in Southeast Asia face. We also partner with reliable, trusted partners who help enable the effortless shopping experience for our customers.
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