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(% of respondents, April 2018)
LoopMe | Sapio Research
Data is from the August 2018 LoopMe and Sapio Research report titled "LoopMe Research Findings – USA." 200 US marketers with some responsibility for mobile advertising from various industries were surveyed during April 10-20, 2018. Respondents were from companies in the automotive (9%), financial (45%), FMCG (11%), retail (24%) and travel (12%) industries with number of employees of fewer than 100 (23%), 100-250 (15%), 250-500 (25%), 500-1,000 (19%) and 1,000+ (20%) and annual gross revenues of $500,000-$1 million (15%), $1.1-$5.0 million (24%), $5.1-$20.0 million (21%), $20.1-$50.0 million (10%), $50.1-$100.0 million (11%), $101-$500 million (9%) and $500+ million (11%). Respondents identified their job level as C-level (10%), director (27%), manager (50%) or VP/SVP (14%). LoopMe is a mobile video platform.
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