What Types of Accounts Do US Millennials vs. Gen Z Follow on Social Media Platforms? (% of respondents in each group, Nov 2018) - eMarketer

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What Types of Accounts Do US Millennials vs. Gen Z Follow on Social Media Platforms? (% of respondents in each group, Nov 2018)

What Types of Accounts Do US Millennials vs. Gen Z Follow on Social Media Platforms? (% of respondents in each group, Nov 2018)

Chart Profile

  • Measurement:

    (% of respondents in each group, Nov 2018)

  • Data Covered:

  • Source:

    Wibbitz

  • Methodology:

    Data is from the January 2019 Wibbitz report titled "How to Reach Audiences with Social Video: From Millennials to Generation Z." 1,000 US digital video viewers ages 18-37 were surveyed online during November 2018. Wibbitz is a technology company that creates text-to-video content.

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