Plans & Pricing
Does My Company Subscribe?
(% of respondents)
International Data Corporation (IDC) | Salesforce
Data is from the June 2017 International Data Corporation (IDC) report titled "A Trillion-Dollar Boost: The Economic Impact of AI on Customer Relationship Management" sponsored by Salesforce. 1,028 business professionals worldwide, including 292 who work at organizations that have adopted artificial intelligence (AI), were surveyed during Q1 2017. Respondents were from Australia (n=100), Canada (n=106), France (n=109), Germany (n=101), Japan (n=100), the UK (n=104) and the US (n=408).
Consent Management Platform Adoption by UK and US Sites, July-Oct 2018 (% of total sites)
Factors Influencing How Companies Allocate Media Budgets According to Senior Marketing Professionals Worldwide, Aug 2018 (% of respondents)
Research Tools Used vs. Biggest Perceived Gaps for Senior Marketing Professionals Worldwide, Aug 2018 (% of respondents)
Do Senior Marketing Professionals Worldwide Monitor and Measure ROI for Marketing Activities? (% of respondents, Aug 2018)
How Confident Are Senior Marketing Professionals Worldwide that Their Company Is Able to Integrate Multiple Data Sources to Create Actionable Insights? (% of respondents, Aug 2018)
Email Marketing StatPack 2018: Benchmarks and Trends
Artificial Intelligence Incubators: Why Canada’s Hubs for AI Research Are Attracting Global Tech
How Header Bidding Is Moving Into Apps
Programmatic In-Housing Is About Digital Transformation—Not Just Media Buying
How The GDPR Helps Consent Management Platforms
Why Marketers See Gaps in Their Attribution