Usage and Awareness of Predictive Marketing at Their Company According to US B2B Marketing Professionals, Sep 2015 (% of respondents) - eMarketer
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Usage and Awareness of Predictive Marketing at Their Company According to US B2B Marketing Professionals, Sep 2015 (% of respondents)

Usage and Awareness of Predictive Marketing at Their Company According to US B2B Marketing Professionals, Sep 2015 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    EverString

  • Methodology:

    Data is from the October 2015 EverString "2015 State of Predictive Marketing Survey Report." 527 US senior B2B marketing professionals were surveyed during August-September 2015. Respondents came from various company sizes, ranging from small to large. Their job titles were director-level or higher marketing and advertising professionals. EverString is a predictive analytics software company.

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