US Millennial vs. Nonmillennial Digital Buyers Who Have Ordered from Digital Grocery Delivery Services, Feb 2016 (% of respondents in each group) - eMarketer
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US Millennial vs. Nonmillennial Digital Buyers Who Have Ordered from Digital Grocery Delivery Services, Feb 2016 (% of respondents in each group)

US Millennial vs. Nonmillennial Digital Buyers Who Have Ordered from Digital Grocery Delivery Services, Feb 2016 (% of respondents in each group)

Chart Profile

  • Measurement:

    (% of respondents in each group)

  • Data Covered:

  • Source:

    comScore Inc. | the e-tailing group | UPS

  • Methodology:

    Data is from the June 2016 UPS report titled "Pulse of the Online Shopper: Tech-Savvy Shoppers Transforming Retail" in association with comScore Inc. and the e-tailing group. 5,330 US digital buyers ages 18+ were surveyed online during January 30-February 9, 2016. Respondents had to make at least 2 digital purchases in a typical 3-month period to take part in the survey.

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