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Data is from the March 2017 LendEDU survey conducted by WhatsGoodly as cited in press release. 1,537 US Uber users born between 1981-2001 were surveyed online during March 3-25, 2017. A majority were ages 18-24 and 62.8% were male. Respondents were screened for having Uber and those who answered "never had [the app]" were screened out. LendEDU is a provider of student loan debt consolidation and refinancing.
Demographic Profile of US Light, Medium and Heavy Digital Shoppers, Dec 2017 (% of total)
UK Internet Users Who Have Used an Ad Blocker, by Demographic, Nov 2017 (% of respondents in each group)
Demographic Profile of US Twitter Users, 2018 (% of social network users in each group)
Demographic Profile of US Tumblr Users, 2018 (% of social network users in each group)
Demographic Profile of US Snapchat Users, 2018 (% of social network users in each group)
US Social StatPack: Usage and Ad Spending for 2016-2020
UK Mobile Payments: After a Slow Start in a Competitive Space, Some Signs of Progress
How Location Data Improves Targeting, Measurement for Connected TV and OTT Advertising
Investing in the Right Measurement Tools Makes a Big Business Impact
Data Feed: March 15, 2018
Just How Different Are Younger and Older Millennials?