US Millennial Mother Internet Users Who Prefer to Research/Purchase Products In-Store vs. Digitally, Sep 2016 (% of respondents) - eMarketer

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US Millennial Mother Internet Users Who Prefer to Research/Purchase Products In-Store vs. Digitally, Sep 2016 (% of respondents)

US Millennial Mother Internet Users Who Prefer to Research/Purchase Products In-Store vs. Digitally, Sep 2016 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Research Now | Roth Capital Partners (ROTH)

  • Methodology:

    Data is from the October 2016 Roth Capital Partners (ROTH) "2016-2017 Millennial Mom Survey" conducted by Research Now. 1,000 US mother internet users ages 18-35 were surveyed online during September 2016. Respondents were expectant females or mothers whose youngest child is under the age of 6. Roth Capital Partners (ROTH) is an investment bank.

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