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(% of total in each group)
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US Digital B2B Ad Spending, 2015-2019 (billions and % change)
US Digital B2B Ad Spending, Desktop/Laptop vs. Mobile, 2015-2019 (billions and % change)
UK Ad Spending Share, by Media, 2015-2019 (% of total)
UK Ad Spending Growth, by Media, 2015-2019 (% change)
US B2B Digital Advertising Trends: Spend Will Exceed $6 Billion in 2019, but Market Still Lacks Maturity
US B2B Digital Advertising: An eMarketer Forecast, and Three Factors Affecting Growth
Dell’s Lessons for B2B Digital Advertisers
Why Bring Programmatic to Traditional TV, OOH and Audio?
B2Bs Aren’t Spending Big on Digital Advertising (Yet)
Dell's Lessons for B2B Digital Advertisers