US Grocery Product Digital Purchase Share, by Fulfillment Method, Jan 2015 & July 2016 (% of total) - eMarketer

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US Grocery Product Digital Purchase Share, by Fulfillment Method, Jan 2015 & July 2016 (% of total)

US Grocery Product Digital Purchase Share, by Fulfillment Method, Jan 2015 & July 2016 (% of total)

Chart Profile

  • Measurement:

    (% of total)

  • Data Covered:

  • Source:

    Adobe

  • Methodology:

    Data is from the August 2016 Adobe report titled "Adobe Digital Economy Project: July 2016." Data is based on an analysis of 300 million US visits to grocery-selling websites during January 2014-July 2016. Adobe's dataset covers an estimated 30%-40% of all digital grocery purchases, and transactions for 195,000 products.

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