US Grocery Buyers Who Have Ordered a Meal Delivery Kit* Digitally, by Generation, May 2016 (% of respondents in each group) - eMarketer
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US Grocery Buyers Who Have Ordered a Meal Delivery Kit* Digitally, by Generation, May 2016 (% of respondents in each group)

Chart Profile

  • Measurement:

    (% of respondents in each group)

  • Data Covered:

  • Source:

    Acosta Sales & Marketing

  • Methodology:

    Data is from the December 2016 Acosta Sales & Marketing report titled "The Why? Behind the Buy." 2,047 US grocery buyers ages 18+ were surveyed online in May 2016. 32% of respondents had bought groceries online in the past year. Acosta Sales & Marketing is a sales and marketing company for CPG companies.

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