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(among campaigns analyzed by Yes Lifecycle Marketing)
Source data is available to PRO customers
Methodology is available to PRO customers
US Mobile Email Marketing Performance Benchmarks, by Industry, Q4 2016 (among campaigns analyzed by Yes Lifecycle Marketing)
US Email Marketing Benchmarks: Click-to-Open, Open and Unique Click Rate, by Industry, Q1 2017 (among campaigns analyzed by Yes Lifecycle Marketing)
B2B Mobile Marketing and Advertising 2017: Chasing the Ever-More Mobile Buyer
Account-Based Marketing 2017: An Introduction for B2B Marketers
B2B and B2C Data Integration Is a Priority for Staples
Data Analytics and Personalization Enable Dun & Bradstreet’s Account-Based Approach to B2B Marketing
What to Do When Marketing Technology Can't Be the Top Priority
Does Your Sales Team Have Relevant Content at Their Fingertips?