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Bazaarvoice | Research Now SSI
Data is from the April 2018 Bazaarvoice report titled "Get personalization right or risk driving shoppers away" conducted by Research Now SSI. Over 1,000 US digital shoppers ages 18+ were surveyed online in January 2018. Respondents self-identified as having digitally shopped in the past month for products in apparel and accessories, auto parts and accessories, health and beauty, home improvement and sporting goods.
Retail Ecommerce Sales Share for the Top 10 US Companies*, 2018 (% of US total retail sales)
Top 10 US Companies*, Ranked by Retail Ecommerce Sales Share, 2018 (% of US retail ecommerce sales)
Top 10 US Companies*, Ranked by Retail Ecommerce Sales, 2016-2018 (billions, % change and % of total retail ecommerce sales)
FMCG Retail Ecommerce Sales Share Worldwide, by Region/Country, 2017 (% of total retail sales)
FMCG Retail Ecommerce Sales Share Worldwide, by Product Category, 2015-2017 (% of total retail sales)
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