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Data is from the February 2016 DemandWave (formerly WebMarketing123) report titled "2016 State of B2B Digital Marketing." 284 US B2B marketers from a variety of industries were surveyed online in November 2015. Respondents identified their job level as director (38%), manager (34%), VP (13%), individual contributor (11%) and C-level (5%). Respondents identified the number of employees at their company as between 1-10 (7%), between 11-50 (24%), between 51-200 (22%), between 201-500 (12%), between 501-1,000 (12%), between 1,001-5,000 (11%), between 5,000-10,000 (5%) and 10,000+ (8%). DemandWave is a B2B digital marketing agency.
Current and Expected Usage of Artificial Intelligence (AI) for Procurement and Supply Chain Processes According to Decision-Makers in Western Europe and the US, May 2018 (% of respondents)
Obstacles of Using Artificial Intelligence (AI) in Procurement and Supply Chain Processes According to Decision-Makers in Western Europe and the US, May 2018 (% of respondents)
Social Media Objectives According to Digital Professionals in Spain, April 2018 (% of respondents)
Important Attributes When Selecting a Business Partnership According to B2B Decision-Makers Worldwide, Q1 2018 (% of respondents)
Feelings that Would Lead to Repeat Business and Positive Recommendations According to B2B Decision-Makers Worldwide, Q1 2018 (% of respondents)
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Marketers Grade Their Personalization Efforts a 'C'