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(millions and % of population)
Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.
Share of Emails Sent by Retailers in North America that Are Mobile-Optimized, by Industry, July-Dec 2017 (% of total)
Mobile Ad Spending in Japan, 2017-2022 (billions, % change and % of digital ad spending)
Mobile Ad Spending in South Korea, 2017-2022 (billions, % change and % of digital ad spending)
Mobile Ad Spending in Hong Kong, 2017-2022 (millions, % change and % of digital ad spending)
Priorities and Initiatives for 2018 According to Retailers in North America (% of respondents)
APAC Tech Leaders StatPack: Key Digital Companies in Asia-Pacific
US Social Network Users: eMarketer's Estimates for 2018–2022
Why Video Ads Still Load Slowly
How Publishers Can Profit from Buying Facebook Traffic
How the British Spend and Save Their Money Online
In China, Alibaba Dominates Digital Ad Landscape